What people ultimately search for on Google provides raw insights into the real mindset, often revealing their interest, fear, and range of other emotions on a given topic. To identify investor sentiment amid a bear market that has yet to bottom out, ETN delved deep into the web to uncover the most Googled questions about cryptocurrencies.
The top 10 Google searches related to cryptocurrencies reveal an increase in curiosity among general investors – represented by two ‘Why’s’, three ‘What’s’ and five ‘How’s’. Let’s go through the most crypto-related Google searches, from highest to lowest.
What is Cryptocurrency
Even after thirteen years of disruption to traditional finances, the most popular question general investors are asking Google is, “What is cryptocurrency.” With a global search volume (GV) of 256,000, this Google search eclipses the second most crypto-related Google search by nearly five (4.7) times.
This indicates the gap – and a huge scope – in educating the masses about cryptocurrencies. Despite the apparent conflict of interest, crypto entrepreneurs around the world are putting their differences aside and agree that educating the masses about cryptocurrencies can serve as a catalyst for mainstream adoption.
what is crypto
The second most googled question about cryptocurrencies is, surprisingly, just a repeat of the top question, which is “What is crypto.” The question registered a GV of 54,000, which, when combined with its predecessor, strengthens the case for educating the masses about cryptocurrencies.
The wh question highlights the lack of understanding by the masses and the need to shorten the learning curve for new and aspiring investors.
How to invest in cryptocurrency
In third place for the most popular Google searches comes the first investment-related question, “How to invest in cryptocurrency.” With a GV of 44,000, Googled demand shows rising interest in crypto investments despite the prolonged bear market.
The keywords also emphasize the need to simplify the process of investing in cryptocurrencies. This implies a redesign of trading platforms to make them more intuitive for new investors moving away from traditional financing.
What is crypto mining?
Taking the fourth spot with a GV of 37,000 is a Google search that surprisingly is the most natural progression you would take as you learn in depth about the crypto ecosystem – “What is crypto mining.”
Investors with a basic understanding of the crypto ecosystem tend to try mining as a means of earning passive income through cryptocurrencies. The thought of reusing an old computer for earning cryptocurrencies by supporting the network is a popular search, relevant from the early days of cryptocurrencies. However, ready-made mining rigs allow novice miners to consider crypto mining a viable career.
How to buy cryptocurrencies
Given the rising popularity of cryptocurrencies, the search for “How to buy cryptocurrency” ranks fifth as the most searched for crypto-related keywords on Google. The GV of 36,000 shows the obvious interest in buying cryptocurrencies.
Bear markets are often seen as perfect timelines for making high-yield investments. Given the falling prices, existing and new investors are in a race to identify such investments as the market prepares to recover from a bull run.
Why is crypto crashing?
The impact of prolonged bear markets seeped into Google’s top searches as investors tried to find answers to the question, “Why is crypto crashing?” The 2022 bear market proved to be catastrophic for several crypto ecosystems, destroying millions of dollars overnight. As a result, the Google search represented a GV of 33,000.
The continued free decline in prices, along with the lack of clear support to absorb the decline, has fueled negative investor sentiment across the globe. However, despite the losses, inflation in the traditional financial sector has forced investors to rethink Bitcoin (BTC) and other popular cryptocurrencies as hedges against declining purchasing power.
How does cryptocurrency work
An essential question from today’s investors – “How does cryptocurrency work” – stands as the seventh most Googled question about cryptocurrencies, with a GV of 27,000.
After huge losses, the general public has changed about the inner workings of a crypto project. Understanding how cryptocurrencies (or any particular crypto project) works can help you uncover the hidden risks of investments.
Why is crypto down?
With popular projects like Polygon making consistent headlines for service outages, the general public is asking, “Why is crypto down” resulting in a GV of 21,000.
As projects are forced to stop withdrawals and lock up funds for a variety of reasons, investors tend to find answers through the internet. This search that makes the top 10 list shows the unprecedented increase in service shutdowns. Premature services and blockchain shutdowns are the main drivers of negative investor sentiment.
How do you create a cryptocurrency?
To many, the idea of creating, marketing and selling their own cryptocurrency seems better than investing in something made by others. “How to create a cryptocurrency” ranks as the ninth most Google searched term in the crypto space with a GV of 14,000.
Off the services, anyone can now launch their own tokens. However, just launching a cryptocurrency without serving a use case is doomed to fail in the long run.
How to trade cryptocurrency
Last in Google’s top 10 questionnaire is “How to trade cryptocurrency”, with a GV of 13,000. Investors continue to research new ways to trade cryptocurrencies despite the growing mainstream popularity of cryptocurrencies.
Based on the jurisdictions, crypto platforms have started offering services aligned with the legal requirements of the region. As a result, investors must conduct research to identify the most appropriate platforms for crypto trading while complying with local laws.